Attribution Tool vs CX Management
Retently is designed for complete CX management, capturing feedback across every touchpoint and turning it into actionable insights. KnoCommerce, by contrast, is a post-purchase attribution tool post-purchase attribution tool first, offering lightweight survey capabilities, but lacks depth beyond the thank-you page.
Retently
Helps you measure CX at every customer interaction, primarily post-fulfillment and post-purchase, using AI-powered analytics to transform feedback into actions. It supports omnichannel and multiple-question surveys.
KnoCommerce
Was built to fill the marketing-attribution gap after iOS 14. Good at post-purchase confirmation-page surveys, but limited question types, distribution options, and analytics keep it focused on that single moment.
At a Glance
Purpose-built for CX
Retently specializes in CX metrics such as NPS, CSAT, and CES; KnoCommerce adds surveys mainly for attribution.
Survey Types
Retently supports multi-question, multi-metric surveys; KnoCommerce offers mostly single-touch NPS or attribution polls.
Template Customisation
Retently offers advanced template customization and custom domains; KnoCommerce provides light and dark themes with basic color tweaks.
Delivery Channels
Retently reaches customers by email, in-app, kiosk, via SMS; KnoCommerce lives mainly on the order confirmation page.
Targeting & Logic
Retently provides advanced survey triggering options, throttling, and audience segmentation; KnoCommerce has basic conditional logic after checkout.
Analytics Depth
Retently delivers AI topic and sentiment classification, product CX reports, agent scorecards, and more; KnoCommerce focuses on channel attribution and CSV exports.
What Retently Does Better
Retently unifies CX tracking across every store, journey step, and support rep, layers in AI that flags sentiment spikes and at-risk SKUs before they escalate, and closes the loop with order-aware surveys that reach customers at the perfect moment.
Omnichannel CX Visibility
- Multi-Store, Multi-Branch Insights: Compare NPS, CSAT, and CES across every Shopify storefront or physical location without exporting a spreadsheet.
- Touchpoint-Specific Tracking: Pinpoint friction at checkout, delivery, returns, or support and prioritize fixes.
- Agent Performance Metrics: Rank reps by NPS/CSAT, spot coaching needs, and celebrate star performers.
- KnoCommerce snapshots a single post-purchase moment with no multi-store rollups, journey-step breakdowns, or agent dashboards, leaving major visibility gaps.
Proactive Issue & Product Intelligence
- Automated Issue & Spike Detection: Monitor complaint surges and anomaly trends for faster triage.
- Most Affected Products Report: Surface SKUs or product lines with rising negative sentiment and linked comments.
- AI-Powered Classification: Auto-tag every response by topic, sentiment and product, no manual work.
- Scheduled Actionable Reports: Weekly or monthly email and Slack digests with top complaints and affected items.
- KnoCommerce supplies attribution charts and CSV exports, fine for quick marketing checks, but insufficient for end-to-end CX improvement.
Data-Driven Survey & Feedback Control
- Advanced Data Enrichment: Pull order spend, tags, and segments into each response, then filter metrics by any attribute.
- Smart Survey Throttling: Avoid fatigue with per-campaign and global rules across NPS, CSAT, and CES.
- Flexible Delivery & Triggers: Schedule recurring, transactional, or lifecycle surveys via email, SMS, kiosk, or in-app.
- KnoCommerce is confined to fixed confirmation-page timing with limited order context and no throttling safeguards, risking survey fatigue and blind spots.
Trusted by Leading DTC Brands
Read quick wins from stores that moved to Retently and gained richer analytics, cleaner Shopify data, and hands-on CX guidance.
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